Monday, May 31, 2010

Affiliate Marketing Tip - Tap into Your eBay Customers

For those of you participating in Skip McGrath's affiliate program, you may have seen that I am the top affiliate right now. Here is a strategy I am using to get those sales. You don't have to have a blog, Facebook account, Twitter, etc. You just have to be an eBay seller!


Here is the process:

1. Promote the free newsletter. It is much easier to give something away than try to sell something. Let Skip and his newsletter do the selling. The free newsletter sign-up will get the person “into the system” so to speak. If they buy anything within the next year, you will get the commission.

2. Create a form letter that you can copy and paste into your own email to the customer. Mine says, “Your order has been shipped from Atlanta, GA via USPS mail. You should receive your order within 3 business days. If for any reason, you are not satisfied with your purchase, please contact us PRIOR to posting feedback and we will make arrangements with you for a refund, no questions asked. Would you like to learn to sell on eBay and make money from home? Subscribe to the oldest and largest FREE newsletter for at home eBay sellers. Click here to subscribe.” Include your affiliate link to the free newsletter product. Keep this form letter in WORD.

3. You won’t be able to send the form letter from your eBay messaging system because it won’t allow HTML. You must send this from your own email account.

4. When you are shipping your eBay orders, keep a window open with your email account and the WORD document. Copy the customer’s email address from your eBay selling manager and paste it into your email. Paste in the form letter. Add the shipping information for each particular customer. This will take a few extra steps and a few extra minutes, but think of each customer as an opportunity to help you make money for the next year. Your only investment is a few minutes of your time sending out an email.

5.This is not considered spamming because you are sending the customer information about his order and since money has changed hands, you have a relationship with the customer. To play by the rules of email etiquette, tack on your affiliate link to the shipping information so that the email won’t be construed as spam.

6. Give this strategy time to work. You don't buy something the first time you see it, so don't expect anyone else to. Why do you think corporate America runs commercials over and over again? People have to see something several times before reacting. If you are the person to get someone to sign up for the newsletter, you will be the one that earns a commission when the sale happens later. Give this strategy 90 days to start working for you. It is a numbers game. The more sign-ups you get, the more opportunities for a commission.

After creating your clickable link, ALWAYS CHECK IT to make sure it works!

If you are not part of this affiliate program, sign up now. I will be showing you many different ways to promote this program and make some extra money.

Happy Selling!

Sunday, May 30, 2010

How to Get Traffic to Your eBay Store


Don't be scared. This isn't as complicated as it looks. The matrix above just shows how you can promote your eBay store, listings, affiliate programs, and blog if you have one. Notice the directional arrows that show how to most effectively use different sites to drive traffic to eBay and your affiliate programs. Here is a summary.

1. Use social networking sites to send traffic to your listings, eBay store, eBay listings, affiliate program, and your blog.

2. Use your blog to send traffic to your affiliate links, eBay store, and eBay listings.

3. Use your eBay Me page for promoting affiliate programs.

4. Use article sites to send traffic where it is allowed. For example, eZine only allows a link to a website or blog, not to eBay, affiliate programs, or social networking sites. The Examiner will let you link to anything. You can post comments on other blogs in your niche and use your eBay store URL or eBay About Me page URL as your link. (Read more about eZine.)

5. The only thing you can link to from your eBay listings is your eBay About me page. But that is ok, because eBay is one of the final destinations of traffic.

6. Your ultimate goal is to get traffic to your eBay listings and affiliate programs because that is where you will make money!

7. If you click on the image of the matrix above, you will see a larger version that you can print and keep by your computer as you learn how to get traffic to your eBay store and listings.

Learn more about how to get traffic to your eBay store and listings with The Complete eBay Business System.

Happy Selling!


The Complete eBay Marketing System